Dongling Huang
Assistant Professor
huangd3@rpi.edu
518-276-4414
Areas: Advertising Models; Database Marketing
Areas of Instruction: Data Analysis, Business Statistics
Professor Huang has taught Marketing Principles at University of Texas at Dallas.
Education
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PH.D.,University of Texas at Dallas
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M.S.,University of Texas at Dallas
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M.A., Peking University
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B.A., Peking University
Research and Publications
Dr. Huang’s research interest includes advertising models, pricing and marketing issues in high-tech markets. She is also interested in marketing application of Bayesian Econometrics. “What Happens When Demand is Estimated with a Misspecified Model,” a paper she’s written with Christian Rojas and Frank Bass, has been accepted for publication in the Journal of Industrial Economics.
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